Farmacia SS. Annunziata 1561 - KER Edp - Fragrance - Man Line - Professional

Farmacia SS. Annunziata 1561 - None of The Old Traditions have Been Lost. None of The Benefits of Modern Technology have Been Neglected

In 1561, the speziale Domenico di Vincenzo of Domenico Brunetti was the first manager of which there is news of the SS Pharmacy. Annunziata (ASF - Decima Granducale 3784 Civil Code 110v.- 111r and ASF - Art of the Medici and Speziali, 12, verse 123v.).

The Pharmacy SS. Annunziata has always had, since then, in addition to the normal prestige of every spice shop of the time, a particular tradition in the formulation of galenics and products for the hygiene and aesthetics of the skin.

From the ancient processes, made by hand with spatulas and pestles, has passed and particularly qualified preparations, made with modern and safe machinery, careful quality controls, in-depth study of the formulas based on traditional and new raw materials in constant change.

Classic Cosmetic Line - Man Line - Treatment Products SS. Annunziata

SS Pharmacy Annunziata draws on her know-how to devote herself to the creation of a men's cosmetic line.

This is a real collection of grooming products, which wisely combines tradition and modernity, as the concept of personal care in a male version is reinterpreted in a modern key.

The identifying trait of the gentleman of the new millennium is precisely that of being a connoisseur of the care of one's appearance, so Farmacia SS. Annunziata is the spokesperson of the message and proposes herself as an "expert" of the daily beauty routine and the art of shaving.

The Men's Classic Line is born ... ..

Range of high-level products that meets the current needs and habits of man, designed for skin care and to prepare and perform a perfect shave, in full traditional Italian style.

A correct and complete daily routine must be articulated in three fundamental phases, through the choice and use of targeted products.

Luxurious creams and aftershaves that are lightly scented, easily absorbed and non-greasy. They hydrate, nourish and prevent lines and wrinkles.

1. Cleansing

A deep and gentle cleansing is the first step of a daily regimen to prepare for an accurate and safe shave and to optimally receive subsequent treatments.

2. Shaving and Post-Shaving

Shaving is a personal ritual, which must satisfy the preferences, characteristics and needs of every man.

3. Face and Eye Treatment

Hydration and protection are the key functions of the skin that must be preserved, or restored effectively, every day, to achieve a healthy and vital aspect.

Products

Effective daily solutions designed for an impeccable shave and a treatment routine with immediate and long-term results.

Formulations

Light, satisfying textures, with rapid absorption, pleasantly perfumed for a unique sensory experience; highly respectful of the skin given the high biocompatibility and tolerability.

Active Principles

Dermo-affine plant extracts and selected natural ingredients, coming from controlled organic cultivation, in synergy with high-quality, high-performance active ingredients of biotechnological origin.

Farmacia SS. Annunziata 1561 - KER Edp - Fragrance - Man Line

KER is a vibrant and invigorating fragrance with citrus and sharp notes that create a wave of freshness, invigorating the spirit.

The citrus opening gives way to pungent scents that evoke a field of aromatic herbs… only then to be immersed, at dusk, in a noble purity to regain balance and harmony between mind and body.

Concept

“A fragrance that is the expression of simplicity and elegance, for the refined man with timeless style. A great classic with decisive, intense and charismatic character, a star at all times of the day as it grasps the two fundamental aspects of men; the urban and dynamic side and the more intriguing and private aspect”.

Olfactory Family

Citrus - Aromatic – Amber

Head Notes

Bergamot – Lemon – Lavender – Petitgrain

Heart Notes

Basil – Sage – Jasmine – Ylang Ylang

Base Notes

Patchouli – Musk – Vetiver – Amber