None of The Old Traditions have Been Lost. None of The Benefits of Modern Technology have Been Neglected
In 1561 the chemist Domenico di Vincenzo di Domenico Brunetti was the first manager of the Santissima Annunziata Pharmacy about whom we have information. (A.S.F. – Decima Granducale 3784 cc. 110v. – 111r A.S.F. – Arte dei Medici e Speziali, 12, c.123v.). Since that time the Farmacia Santissima Annunziata has always mantained, apart from the usual prestige typical of every pharmacy at that age, a special tradition in preparing galenic prescriptions and products for hygiene and the beauty of the skin. We have graduated, from ancient processes completely handmade, with pestle and mortar, to special quality controlled preparations made with modern and safe machinery, giving special attention to high standards and throughly researching our prescriptions which are made both with traditional and new raw products.
Due to its high level of Keratin and Placenta, this solution is an effective treatment for weak hair and for preventing hair loss. The concentrated solution and the gentle massaging action with which is should be applied, help the active ingredients penetrate into the scalp, increasing circulation at the micro-capillary level and facilitating normal hair...
The action of Pentavitin, a particular carbohydrate complex, consists in forming a light layer on the skin surface capable of retaining the environmental humidity and thus ensuring a constant moisturizing reserve for the skin. La Sericina (delicate silk proteins) makes the skin soft and velvety while the pentapeptide-3 relaxes it, allowing the plant...
On wet hair: Style and Volume effect. On dry hair: Gloss and Fixing effect. With Silk Proteins, Keratin, Castor Oil.
Sunscreen cream that provides total protection against the sun's damaging UVA and UVB rays. The water resistent properties ensure protection from the sun despite water and perspiration. This lotion is particularly indicated for fair, sensitive and delicate skins and performs a softening and nourishing action without being greasy. Apply cream to face and...
This is a very light emulsion, which produces a coloration on the skin giving a "tanned" look without using synthetic dyes. It gives a regular, uniform and lasting in time effect. Elastin increases the elastic effect, softness and hydration of the skin. In order to obtain a homogeneous color apply this milk in small quantities on the clean skin,...
The active ingredients Aloe and St. John's Wort provide a refreshing, soothing and calming effect to redness, which comes from overexposure to the sun. These two plant extracts are absorbed rapidly by the skin thanks to the creamy texture of the milk and its composition which is particularly congenial to the skin tissue. Thus skin softened, moisturized,...
If used correctly according to the enclosed instructions, this sunscreen will ensure perfect protection from the sun's damaging ultra-violet rays A & B and will prevent burning and sun rash, even in the most delicate, pale and sensitive skins, including that of children. Besides granting a lasting tan, the skin will be nourished, moisturized and remain...
Coconut tanning oil – SPF 8. Oil with a very low sun protection for already tanned skins.
Walnut tanning oil – SPF 12. Oil with a very low sun protection for already tanned skins.
Arte dei Giudici e Notai: (1212) Corporation which gave a very strong contribution to all the Guilds in view of the continuous need for Judges and Notaries in dealing with the considerable paperwork involved. Among the Notaries, a “Proconsul” was appointed, the highest authority recognized by all the Guilds. Kit + Recharge.
Arte dei Medici e Speziali: (1349) The old doctors (medici) practised medicine and surgery, prepared the medicines to administer to patients and were also profound philosophy scholars. The pharmacists (speziali) on the other hand, obtained and sold the herbs, drugs and spices needed to prepare medicines. They also traded in perfumes and essences, as well...
Arte dei Mercatanti: (1182) The Florentine entrepreneurs who belonged to this ancient corporation imported rough cloth from abroad, refining and finishing it and then selling it. Together they formed powerful trading companies, opening up various branches in many European cities and in North Africa, making huge profits from their trade and becoming known...
Arte dei Vaiai e Pellicciai: (1266) The vair workers specialized in working squirrel skins and the furriers all other hides. From the raw hides, the vair workers and furriers obtained refined garments by tanning and subsequent production processes. The transformation from spiny and solitary bush to refined and sensual flower; an explosion of rosy...
Arte del Cambio: (1202) The Florentines excelled in this activity, which consisted in exchanging the numerous foreign currencies with that of Florence (gold florin), in granting loans and in sending currency from one country to another by means of “letters of exchange”, a method which became widespread to safely transfer large amounts of money. Kit +...
Arte della Lana: (1317) This Guild was perhaps the major source of wealth and power of Florence: it did in fact help spread the city’s products worldwide. It saw to all the various processes from the raw baled wool through to the final cloth. A “wool stamp” was stitched onto each Florentine product, to protect it against counterfeiting. Kit + Recharge.
Arte della Seta: (1248) Originally called “Arte di Por Santa Maria” due to its vicinity to the namesake city gate. Thanks to the increase in the production of fabrics and great expansion of trade, the association took the name of Arte della Seta. Its members worked silk drapes woven with gold, silver and every other colour. Freshness of a lightweight and...
Arte dei Giudici e Notai: (1212) Corporation which gave a very strong contribution to all the Guilds in view of the continuous need for Judges and Notaries in dealing with the considerable paperwork involved. Among the Notaries, a “Proconsul” was appointed, the highest authority recognized by all the Guilds. Ceramic Tablet + Recharge.
Arte dei Medici e Speziali: (1349) The old doctors (medici) practised medicine and surgery, prepared the medicines to administer to patients and were also profound philosophy scholars. The pharmacists (speziali) on the other hand, obtained and sold the herbs, drugs and spices needed to prepare medicines. They also traded in perfumes and essences, as...
Arte dei Mercatanti: (1182) The Florentine entrepreneurs who belonged to this ancient corporation imported rough cloth from abroad, refining and finishing it and then selling it. Together they formed powerful trading companies, opening up various branches in many European cities and in North Africa, making huge profits from trade and known on major...
Arte dei Vaiai e Pellicciai: (1266) The vair workers specialized in working squirrel skins and the furriers all other hides. From the raw hides, the vair workers and furriers obtained refined garments by tanning and subsequent production processes. The transformation from spiny and solitary bush to refined and sensual flower; an explosion of rosy...
Arte del Cambio: (1202) The Florentines excelled in this activity, which consisted in exchanging the numerous foreign currencies with that of Florence (gold florin), in granting loans and in sending currency from one country to another by means of “letters of exchange”, a method which became widespread to safely transfer large amounts of money. Ceramic...