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Alexander McQueen


The Fashion Between Revolution and The Ancient Regime



Identity



Lee Alexander McQueen was born in 1969 and began working at sixteen, learning the basics of the fashion industry in Savile Row and, later, in Milan, from Romeo Gigli.



After the experience in Italy, he decided to complete his training by attending the Saint Martin's School of Art in London and in 1992 he founded his Fashion House, obtaining immediate support and recognition from the greatest icons of British fashion.



From 1996 to 2001 he worked as creative director of Givenchy, a Maison where he wasn’t able to express his creativity. Moreover, during these years, he tried to practice experimentation and redefinition of the stylistic canons of the brand.



Thanks to this period the designer became well known for his transgressive and shocking fashion shows.



To the point of being called "fashion hooligan".



The Maison Alexander McQueen stands out for being an innovative and uncompromising expression of overwhelming creativity.



Today, the Maison is synonymous with contemporary British Haute Couture.



The main sources of inspiration for the brand are the history of Great Britain and nature.



Through a constant exploration of the natural world, the Maison uses the values ​​of the English rural tradition.



As well as a certain sense of community and handmade, while expanding the boundaries of fashion.



The juxtaposition of feminine and masculine, strength and fragility, romanticism and rebellion, man and machine are an integral part of the culture of Alexander McQueen.



He was loved by many stars for his extravagance and originality; his philosophy was also followed by Sarah Burton.



Actual creative director of the Maison, who took the lead after the designer’s death.



She also designed the wedding dress of the Duchess of Cambridge for the wedding with William.



Thanks to bustiers, dark elements and Gothic patterns, Alexander McQueen strengthened his creativity with a clever technique of cutting and building in modeling, paving the way for new tailoring experiments.


Alexander McQueen


The Fashion Between Revolution and The Ancient Regime



Identity



Lee Alexander McQueen was born in 1969 and began working at sixteen, learning the basics of the fashion industry in Savile Row and, later, in Milan, from Romeo Gigli.



After the experience in Italy, he decided to complete his training by attending the Saint Martin's School of Art in London and in 1992 he founded his Fashion House, obtaining immediate support and recognition from the greatest icons of British fashion.



From 1996 to 2001 he worked as creative director of Givenchy, a Maison where he wasn’t able to express his creativity. Moreover, during these years, he tried to practice experimentation and redefinition of the stylistic canons of the brand.



Thanks to this period the designer became well known for his transgressive and shocking fashion shows.



To the point of being called "fashion hooligan".



The Maison Alexander McQueen stands out for being an innovative and uncompromising expression of overwhelming creativity.



Today, the Maison is synonymous with contemporary British Haute Couture.



The main sources of inspiration for the brand are the history of Great Britain and nature.



Through a constant exploration of the natural world, the Maison uses the values ​​of the English rural tradition.



As well as a certain sense of community and handmade, while expanding the boundaries of fashion.



The juxtaposition of feminine and masculine, strength and fragility, romanticism and rebellion, man and machine are an integral part of the culture of Alexander McQueen.



He was loved by many stars for his extravagance and originality; his philosophy was also followed by Sarah Burton.



Actual creative director of the Maison, who took the lead after the designer’s death.



She also designed the wedding dress of the Duchess of Cambridge for the wedding with William.



Thanks to bustiers, dark elements and Gothic patterns, Alexander McQueen strengthened his creativity with a clever technique of cutting and building in modeling, paving the way for new tailoring experiments.


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