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Founded in 1925 in Rome
The Fendi adventure began in 1925 on Via del Plebiscito, a busy street whose location in the heart of Rome made it a main thoroughfare used by the transalpine aristocracy. Adele and Edoardo Fendi opened a small and medium leather goods shop and set up what was then a secret fur workshop. The shop was set in an area through which nobility would ride on their way to excursions by the sea, and Adele, watching the passing carriages, was inspired by the horse’s beautiful saddles and bridles to create a line of handbags using those same techniques. Success came quickly, already in the 30s the finest furs and leather accessories of the Fendi laboratory reached international fame thanks to the rich ladies in visit to the Eternal City who had a penchant for Italian craftsmanship.
Fendi First shield sunglasses with palladium-color metal temples and pink-to-beige gradient lenses with micro F in crystals. Adjustable nose pads.
Square Fendigraphy eyeglasses in black acetate, inspired by the Hobo bag. Temples with in-line gold-colored metal Fendi maxi lettering. Blue lenses.
Oversized square Fendigraphy eyeglasses in cream acetate, inspired by the Hobo bag. Temples with in-line gold-colored metal Fendi maxi lettering. Light brown lenses.
Oversized square Fendi First eyewear in gold-colored metal. Gray gradient lenses embellished with micro F in crystals. Adjustable nose pads.
Oversized square Fendi First eyewear in palladium metal. Brown to purple gradient lenses embellished with micro F in crystals. Adjustable nose pads.
Oversized square Fendi First eyewear in gold-colored metal. Brown to pink gradient lenses embellished with micro F in crystals. Adjustable nose pads.
Square O’Lock eyeglasses in transparent caramel acetate. Temples with gold-colored metal O’Lock and light brown gradient lenses.
Square O’Lock eyeglasses in transparent lilac acetate. Temples with palladium-colored metal O’Lock and purple gradient lenses.
Square Fendi First eyeglasses in mint green acetate. Temples with oversize diagonal F motif in gold-colored metal. Light khaki gradient lenses.
Rectangular Fendi First eyeglasses in Havana acetate. Temples with oversize diagonal F motif in gold-colored metal. Brown gradient lenses.
Rectangular Fendi First eyeglasses in Havana acetate. Temples with oversize diagonal F motif in gold-colored metal. Brown gradient lenses.
Rectangular Fendi First eyeglasses in black acetate. Temples with oversize diagonal F motif in gold-colored metal. Gray gradient lenses.
Square Fendigraphy eyeglasses in black acetate, inspired by the Hobo bag. Temples with in-line gold-colored metal Fendi maxi lettering. Blue lenses.
Oversized round Fendigraphy eyewear in transparent pink acetate, inspired by the Hobo bag. Temples with in-line gold-colored metal Fendi maxi lettering. Brown gradient lenses..
Oversized round Fendigraphy eyewear in transparent acetate, inspired by the Hobo bag. Temples with in-line gold-colored metal Fendi maxi lettering. Brown gradient lenses.
Oversized round Fendigraphy eyewear in transparent gray acetate, inspired by the Hobo bag. Temples with in-line gold-colored metal Fendi maxi lettering. Gray gradient lenses.
Oversized round Fendigraphy eyewear in transparent khaki acetate, inspired by the Hobo bag. Temples with in-line gold-colored metal Fendi maxi lettering. Brown gradient lenses.
Square Baguette eyewear in gray Havana acetate with FF logo. Gray gradient lenses and gold-color metal temples with Baguette logo.
Oversized, square Baguette eyewear in gold-colored metal with Baguette logo on the temples. Khaki gradient lenses with gold-mirrored FF micro logo and adjustable nose pads.
Oversized square Fendigraphy sunglasses in black acetate, inspired by the Hobo bag. Temples with in-line gold-colored metal Fendi maxi lettering. Gray gradient lenses.
Square O’Lock sunglasses in Havana acetate. Temples with gold-colored metal O’Lock and brown gradient lenses..